In The News: MSI Celebrates 40 Years with Exclusive Tech Exhibition at Songshan

In commemoration of the brand's 40th year since its founding in 1986, MSI announces a "40th Anniversary Exhibition" that will run from June 4 to June 7 at Warehouse 5, Songshan Cultural and Creative Park in Taipei.

MSI 40th Anniversary Exhibition Poster

(Press Release) Marking a definitive 40-year milestone, MSI, a global leader in gaming and high-performance computing, today announced its "40th Anniversary Exhibition" running from June 4 to June 7 at Warehouse 5, Songshan Cultural and Creative Park. Backed by joint congratulations from global semiconductor titans and industry leaders, the free-admission event showcases COMPUTEX 2026 Golden Award flagship products, high-profile IP collaborations, and latest game trials, positioning it as a premier cross-industry tech event during COMPUTEX week.

"Four decades ago, MSI began with a passion for R&D, debuting with a world-class overclocking motherboard," said Joseph Hsu, Chairman of MSI. "Today, we have solidified our global leadership in gaming and extended that hardware expertise into frontier sectors like high-performance AI computing. This exhibition at Songshan is our technical commitment to global partners and users as we empower the next decade of the AI ecosystem."

Eight Official Zones: From Heritage to the AI Future

The exhibition transforms Songshan's Warehouse 5 into an immersive tech space, utilizing structured interactive designs to streamline 40 years of R&D into eight physical highlights:

MSI 40th Anniversary Exhibition Pilot Portal

Opening Intro (Pilot Portal): As the opening chapter of the exhibition, three immersive surround screens envelop visitors with a one-minute intro film, offering a swift retrospective of MSI's 40-year growth and key milestones while looking ahead to the brand's vision for the next era — setting the stage for the entire journey.

MSI 40th Anniversary Exhibition Data Legacy

MSI 40-Year Milestone (Data Legacy): Revisits the origin story of MSI’s establishment in 1986, showcasing MSI’s 286 motherboards and its overclockable motherboards, alongside rare congratulatory messages from global semiconductor giants. The zone also displays milestone hardware shaping PC history, including the legacy K7 Pro motherboard, the iconic red-and-black Z87-G45 GAMING motherboard, and classic graphics cards and laptops. Highlights include a close-up look at the GeForce RTX™ 5090 32G LIGHTNING Z, winner of the COMPUTEX 2026 Best Choice Golden Award.

MSI 40th Anniversary Exhibition Origin Core

Design & Manufactory (Origin Core): Deconstructs MSI’s integrated internal process from design and manufacturing to rigorous testing, reflecting a deep commitment to factory-owned quality control, alongside a "One-Day PC Assembly Challenge" where visitors can unlock capsule machines for limited merchandise.

MSI 40th Anniversary Exhibition Synergy Nexus

Partnership Limited Edition (Synergy Nexus): Displays the intersection of tech and contemporary culture through legendary IP cross-overs. Features the public debut of "Frieren: Beyond Journey's End" collaborative hardware—utilizing thermal-reactive tech where the magic circle shifts colors at 40°C—alongside blockbuster limited editions including "Evangelion", "Monster Hunter", and Toy Story-themed "Panoramic View" concept PCs.

MSI 40th Anniversary Exhibition Business Domain

Business & Productivity Series (Business Domain): Tailored for executives, digital creators, and modern educational environments. Beyond professional laptops, the zone displays PRO MAX desktop systems, commercial monitors, and lifestyle peripherals, demonstrating real-world smart office and digital classroom scenarios.

MSI 40th Anniversary Exhibition eSports Arena

Gaming Series (Esports Arena): A competitive arena featuring intense MSI Claw handheld battles and hands-on trials of latest blockbuster titles, including the Resident Evil Requiem and Sonic Racing: CrossWorlds. Gaming KOLs will host live fan challenges on June 5 (after 18:00) and during afternoon/evening slots on June 6–7.

AIot & AI PC (AI Lab): Focuses on next-generation compute power split into advanced client computing and IoT ecosystems. On display are latest AI laptops and desktops alongside enterprise solutions, including the EdgeXpert AI Supercomputer, high-performance AI servers, and smart EV chargers. This zone also showcases MSI's LuckyClaw, which features “one click to start, instantly master”, so anyone can easily have their own AI agent.

MSI 40th Anniversary Exhibition Glory Monument

40th Anniversary Area (Glory Monument): The monument to 40 years of pride, and the final chapter of the exhibition. This zone brings together three areas for rewards, collecting, shopping, and photos, giving the journey a perfect ending.
    • Gift Redeem (Supply Hub): A supply station made for gamers and fans. After finishing the exhibition challenge, visitors can redeem rewards here, including limited drinks and warm treats like freshly baked egg cakes, and try the AI photo booth and Korean four-cut photo booth to take home memories from the trip.
    • Shop (Trade Exchange): MSI's official merch store. Along with a range of brand merchandise, it features exclusive 40th anniversary items, including the Lucky Football Blind Box with a hidden character to collect, a must-have for fans.
    • 40th Anniversary Limited Edition Series: Featuring limited-edition new products like the Titan 18 HX Dragon Edition Draco Epic, marking MSI's step into a new tech era together with partners around the world.

Shuttle Services and Event Schedule

The exhibition follows a phased opening schedule. June 4–5 is reserved for Media and VIP Guests, featuring complimentary, one-way shuttle service departing from Nangang Exhibition Center straight to Songshan Cultural and Creative Park (with extended night hours on June 5 until 22:00). June 6–7 opens to the General Public.

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MSI 40th Anniversary Exhibition Info

●    Venue: Warehouse 5, Songshan Cultural and Creative Park (Free Admission)
●    June 4 (Thu) – June 7 (Sun), 2026, June 4 (Thu) & June 7 (Sun): 10:00 - 18:00, June 5 (Fri) & June 6 (Sat): 10:00 - 22:00 (Extended Night Hours)